FAQ

The sleeve should be the place that anyone who enjoys your music can find out information about how to contact people vital to your career. Include the name, phone number and e-mail addresses for your publishing company, record label, manager or attorney. You should always include your band’s web site and email addresses with an easy link for signing up for your mailing list. Don’t clutter the sleeve up with inside jokes and special thanks to all of your friends - busy professionals, like music supervisors and festival bookers, want easily accessible contact information.

There is no one simple answer to this question. It’s a competitive market so you need to do your homework and develop a solid fan base. Start by building your e-mail list. The people who sign up are your best customers for your music and merchandise. Let people know when you’re performing next in your e-mail correspondence to draw them in for your next gig. When you’ve built up a local following, you should expand to a few new towns. Check out the popular networking sites. Create a great web site and stay in touch with your audience. You might want to hire a publicist and gradually expand your touring area, in turn building your e-mail base. Also, make sure your CD sales are being tracked so you can build a story around that. You can also network at key industry events around the country like SXSW, CMJ or the DIY Convention. Build your e-mail list; build your network of people who support you; and you will evolve from there.

You can advertise in any number of music trades like Billboard or contact organizations that deal with music industry employment (NARIP, for one) to find someone to handle your publishing catalog (if you’re willing to pay a salary). Publishing administrators wear many hats, from trying to place music to collecting money to making sure the paperwork is up to date. Administrators find money in anything that uses music like film, TV, advertising, web sites, etc.

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It is usually the job of a publisher to pair your songs up with artists. This is one of the creative functions a publisher provides.

The Musician’s Atlas and the Music Registry are just two examples, but there are lots of directories on the market. Google can help you find them and most are available via Amazon.com.

We don’t shop deals for affiliates as a general practice, but if we hear something that is extraordinary, we certainly make our friends in the A&R community aware of the artist.

- J.W. Johnson, Artist Relations Executive & Songwriter101 Faculty Member

Home recording is so inexpensive to do that it shouldn’t be an obstacle for anyone. A nice home studio can be set up for under $1,000. You also might be able to work something out with a local recording studio, which are often in need of business since the home recording revolution took hold.

It varies depending on the co-writing situation. What is important is that all writers as a collective agree on the decision.